Framework:

Brands should reflect the company’s vision and mission. In todays markets many short-term decisions are required especially if things aren’t going according to plan. Over time these decisions might lead to brands without a clear story and lack of identity and consistency.
 

What we do:

Throughout our career we have developed strong expertise in building and growing brands. Consistency over time is key. That is why we align your brand with your strategic funnel to push short-term results in line with the long-term goals of your brand.

Strategy & Consulting

We guide the strategic processes for company set-ups, product developments, positioning, brand identity, launches, campaigns, processes, events – depending on where the strategic angle is needed. We are consulting companies in the Fashion Media, FMCG and Telecoms industries. We are skilled in trusted tools, have great visions and enter with an objective perspective, combined with our 25years+ management experience.

Media Management

Paid-, Earned- and Owned Media need to harmonize in an orchestrated way. In growing your brand and thus markets, the optimization of owned and earned channels is vital as there are many opportunities with the potential to accelerate brand news without spending massive amounts of money. This needs to be properly managed and monitored, to be able to react quickly when it happens. Generally, we make sure that money flows into the right channels and spendings are permanently optimized to generate the highest ROI, while word of mouth is covered in the media and organic traffic is generated to the maximum. Influencers can be found in our network and acquired with the right connections.

Branding & Design

We have created, developed, established and led powerful and successful brands in different cultures and countries around the globe. We know how brands fit products, how it should look like, what to consider and how to keep it consistent (guidelines). We have awarded designers of different disciplines (web/app, logo/CI, industrial) within our network and always work with the best fit. When working with you, we will run brand and marketing audits, consumer research, check your target segmentation, prepare your company/brand positioning and run campaigns to ensure that all pieces are completing the puzzle at the end.

Social Media & Content Management

Handling Facebook, Instagram, Twitter, LinkedIn, Telegram, Discord, etc. in a business sense requires accurate content planning and management. There is a massive difference to post personal experiences. Social Media Channel Management means that your messages need to be planned in a proper content plan in a calendar, created in a professional way, placed at the right time, monitored to potentially react, and pushed if necessary. We have learned from the best and work with the best.

Market growth

To be as efficient and effective as possible, this always requires a proper understanding of the target groups audience media behaviour and consumption. Today’s technology offers amazingly useful tools to promote products and services directly and very efficiently.  We help to find, set-up and use the right ones in the most (cost-) effective manner. This involves collecting, analysing and using the right data, optimizing workflows, utilizing social media channels as the right marketing weapon, stretching Google to its limits and many other powerful tricks. We especially focus on digital campaigning, SEO and SEM.

One Size fits all doesn’t reflect our approach when it comes to solving your business challenges with you.

We have designed special packages to help you and your brand getting the
(re-)shape that is necessary to reach the right, defined audience.

Take a look, if the below packages meet your requirements, or touch base with us for an individual solution.

Gain Insights

Brand and Marketing Audit
Competitive Brand Analysis
Analysis of existing Marketing Activities/Strategy
Analysis Social Media/Digital Channels 
SWOT Analysis
Workshop
3h

from € 2.000,-

GAIN INSIGHTS PACKAGE
+
Consumer Insights
Consumer Research
Target Segmentation
Target Consumers Description / the “Ideal Customer”
Company/Brand Positioning and Strategy
Story, Brand Pyramid, Brand Personality, Brand Promise, Strategic Priorities, Key Initiatives, Topline Goals
Development Creative Brief
Action Brief
Communication Channels
Content & Marketing Plans to reach out to your Community 

from € 6.000,-/month
estimated duration: 2 month

Stay Ahead in the Market

GAIN INSIGHTS PACKAGE
+
Revisit Company Brand Positioning and Strategy
Marketing Strategy
Focus Areas
Communication Channels
Milestone Plan
Execution Plan
Communication Channels
Community Management, Content Planning, Leveraging Network Effects, Ambassador Management
Social Media Channel Management / SEO /SEM / Digital Campaigning

from € 3.500,-
(depending on exact needs)

Get it Done

Depending on your own marketing resources, we deliver turn key marketing, essential for growing your business.

We step in as your business needs it, as advisors or also take on marketing executive roles.

Customized: can be a mixture of equity and cash. Our Standard Hourly Rate: € 200,-/hour

Status Analysis
SEO Activities Catalogue
SEO Implementation
Content Creation/Publishing
Link Building (external sources)
Crosslink Content with Social Media
Select relevant Keywords
Add Keywords in Product Descriptions

from € 1.000,-/month

Social Media Package

Social Media Management of 2-3 Channels
Create monthly Content Plan
Execute Posts
Create & Execute Campaigns

from € 1.500,-/month